WhatsApp Call Ads on Facebook offer a direct and personalized way to connect with your audience by encouraging instant voice conversations. Setting them up involves linking your WhatsApp Business account with your Facebook page and designing ads that prompt users to initiate calls seamlessly, enhancing customer engagement and support. Careful targeting ensures the ads reach those most likely to prefer real-time verbal communication over messaging.
Learn how to run WhatsApp call ads on Facebook in this step-by-step tutorial. Increase your reach and engagement with this effective advertising strategy! Want to get direct WhatsApp calls from Facebook Ads? In this video, you’ll learn how to run WhatsApp Call Ads on Facebook to connect instantly with customers and generate high-quality leads. ✅ What you’ll learn: What are WhatsApp Call Ads on Facebook How to set up WhatsApp Call Ads in Ads Manager Required settings for WhatsApp Call Ads approval Best targeting and tips to get more calls Perfect for businesses, marketers, and service providers who want instant customer conversations through WhatsApp. 0:00 Introduction – WhatsApp Call Ads in Meta Ads 0:04 What You Will Learn in This Video 0:09 Open Meta Ads Manager 0:14 Click on Create Campaign 0:19 Select Traffic Objective for Call Ads 0:30 Choose Manual Campaign Setup 0:35 Campaign Naming (For Reference Only) 0:52 Budget Setup (Ad Set Level vs Campaign Level) 1:07 Turn Off A/B Testing & Budget Sharing 1:23 Special Ad Category Explained 1:38 Move to Ad Set Level 1:41 Rename Ad Set 1:56 Select Conversion Location (Calls) 2:10 Set Daily Budget 2:24 Schedule Start & End Date 2:36 Location Targeting & Radius Setup 3:00 Age & Audience Selection 3:12 Detailed Targeting (Interest, Behavior, Demographics) 4:10 Manual Placement Strategy 4:27 Why Avoid Stories for 1:1 Creative 4:48 Select Feed Placement Only 5:07 Disable Low-Performing Placements 5:40 Move to Ad Creative Level 5:43 Turn Off Partnership Ads 5:52 Create Ad vs Use Existing Post 6:20 Select Single Image Format 6:47 Set WhatsApp Call Destination 6:50 Connect WhatsApp Business Number 7:01 Upload Ad Creative 7:21 Add Primary Text & Headline 7:40 Call Description (Optional) 7:52 Ad Preview & Final Setup 8:09 Before Publishing – Important Tip 8:20 Using 9:16 Creative for Stories & Reels 8:42 Method 1 – Create Separate Ad Sets 9:17 Upload 9:16 Creative in New Ad Set 9:57 Final Output of Multiple Ad Sets 10:12 Disadvantage of Multiple Ad Sets (Budget Split) 10:23 Method 2 – Single Ad Set (Recommended) 10:47 Select Multiple Placements Together 11:02 Upload Different Creatives for Placements 11:19 Feed vs Stories Creative Preview 11:48 Final Ad Setup Ready 11:59 Publish Campaign 12:02 Conclusion & Final Tips
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